In this era of technology, people are digitizing everything. Especially after the COVID-19 pandemic, people prefer contactless shopping for everything. Thus, it is best for property dealers to digitize their business and create virtual tours. It will facilitate their business, as well as help them to get the attention of potential buyers.
Even after having a virtual tour, some people want in-person house inspections. Still, as a property dealer, you should create virtual house tours. It will help your client choose a property among many and will give them a rough idea of the house construction and layout. On the other hand, this will also simplify your work.
There are several styles used for video tours. You can either present the house using a pre-recorded video or show it live while providing the relevant information and resolving queries. Live tours are highly informative and are usually called showing by proxy. Other than these, the preferable tour style is self-guided 3D tours. However, for creating these, you need to follow the below-penned tips so that yours stand out among others.
Know the Core Components of a Good Virtual Tour
You can create an interactive and amazing self-guided 3D tour by following the instructions and taking care of certain points. Never show a fake or filtered view of the house. It will affect the client’s trust. In addition to the realistic view, give proper navigation with room-to-room direction and 360° examination. Your video quality should be the finest without any clutter. Besides, ensure your video is compatible to run on different devices, and completely show the house’s details.
What Are the Best Tools?
Choosing the best filming tool can always be challenging for regular people. That’s why here is the list of top-ranked devices that can assist you in filming the best 360° virtual tour.
- The most preferred one is the Zillow virtual tour 3D home app. Using this app, you can create an efficient 360° house tour guide within half an hour. This app works best with your iPhone and records good videos without clutter.
- Rather than an iPhone, you can also select a 360° camera for recording panoramic video shots. This camera works similar to Ricoh Theta and shoots amazing videos.
- Spark Camera is also one of the best devices for housing your video shooting. Its innovative features allow simple video editing with background music. Moreover, it eliminates the need for other applications because it has a sharing option for social media accounts.
- Last but not least is the film pro app. Using it, you can record quick house tours using your mobile phone in the shortest possible time.
Remember Decision-Making Factors
It is a must that you act wisely and create an ideal video to hook up your client. For that, you need to use your business skill and present the video while highlighting the points that can convince your client to buy the house.
For instance, you are showing a live recording to a client. It is important to elaborate on the qualities of that house so that your client gets influenced by it. However, a recorded video should also have clear voice-overs for a comprehensive tour.
Decide Wisely What to Show and What to Hide
The intention behind creating a video tour is to influence the client. That’s why it is a must to choose wisely what features must be accentuated and what should not be disclosed to the client. For instance, do not show your client personal belongings or a leaking pipeline, as your client would not like it.
Make it Easy to Navigate
Navigation is an essential element of a virtual tour. It would help to remember that your client is assuming things about the house navigation while watching the video. That’s why, to avoid unnecessary confusion, you can use any of the two following navigation methods.
Floor plan navigation is one of the navigation systems that provide the area of the house with a single click. Your client can click the floor plan icon and get the actual square footage of the house.
On the other hand, we can use visual navigation like Google Street View. It also works like the floor plan; however, in this, viewers tap on the image for a visual home inspection. Visual navigation is an attention-grabbing method but is very time-consuming too.
In conclusion, we would like to add that you should never forget to add your contact details in your video tours. It will help your clients connect to you quickly. Moreover, don’t consider video tours to be enough; some people might want an in-person house inspection, so don’t refuse because it helps with decision-making.
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